The Top 💯 Newsletter Sponsors of 2022:

250+ newsletters tracked. 4,500+ sponsors and counting. These are the ones buying the most ads...

To finish out the year, we've got our annual roundup of the top 100 newsletter sponsors of the past 12 months, ranked by the number of ads they've run during that time.


This year, we've got some familiar names topping the list, like SmartAsset and Masterworks.io, and plenty of fresh faces new to our tracking in 2022—sponsors like Security Compass (cybersecurity), BetterHelp (mental health care), Bubbles (screen sharing software), and Yubico (secure login systems), who appeared in our database for the first time during this calendar year.


Who Sponsors Stuff's tracking now covers more than 250 newsletters. We are up to 4,500+ direct newsletter sponsors in our database. And we continue to add more than 50 sponsors per week as new companies begin advertising in the email newsletter space.


The industry continues to thrive, with new newsletter powerhouses being built (and sold)—and with big opportunities for publishers to grow, own, and monetize their unique audiences.


Check out the list below for the biggest buyers of 2022!

Find Your Next Newsletter Sponsor

Reach out to learn more about Sales Pro today.

Each sponsor's name is followed by the number of sponsorships we've detected attributed to them in our database in 2022.

  1. 1440 (1032)
  2. SmartAsset (516)
  3. Adobe (364)
  4. Impact (355)
  5. Startup Jobs (298)
  6. Vanguard Personal Advisor (283)
  7. Security Compass (281)
  8. Personal Capital (268)
  9. The Motley Fool (255)
  10. CompareCards (Lending Tree) (241)
  11. Masterworks.io (236)
  12. Babbel (236)
  13. Adobe Experience Cloud (202)
  14. SHRM (society for Human Resource Management) (200)
  15. The Ascent (191)
  16. Wind River (188)
  17. Vanta (182)
  18. E*Trade (174)
  19. BetterHelp (166)
  20. Laika (158)
  21. Caliber (154)
  22. CRE Income Fund (Capital Engine) (144)
  23. PhRMA (142)
  24. OutSystems (140)
  25. Fidelity (139)
  26. Courier (137)
  27. reAlpha (134)
  28. The Daily Upside (133)
  29. Walmart (128)
  30. Deloitte (122)
  31. Super Coffee (122)
  32. Divvy (116)
  33. Adobe Marketo (113)
  34. Axonius (107)
  35. Polkadot (106)
  36. Verizon (102)
  37. Boxabl (102)
  38. Ashcroft Capital (100)
  39. Miso Robotics (99)
  40. Cohley (98)
  41. LendingTree (96)
  42. Gametime (96)
  43. Apis Cor (96)
  44. Meta (95)
  45. Wise Bread (94)
  46. eToro (93)
  47. Hired (91)
  48. Origin Investments (91)
  49. Learfield (90)
  50. Black Crow (89)
  51. All Star Options (All Star Charts) (89)
  52. ClickUp (88)
  53. Salesforce (87)
  54. Infosys (87)
  55. Morning Brew 986)
  56. Domini Impact Investment (84)
  57. Semruch (84)
  58. SimpliSafe (83)
  59. MNTN (83)
  60. Crowdbotics (83)
  61. T-Mobile for Business (82)
  62. Shortcut (formerly knows as Clubhouse) (81)
  63. Dell Technologies (80)
  64. EquityBee (79)
  65. Nexo (78)
  66. Seed Invest (75)
  67. Yubico (75)
  68. Manscaped (74)
  69. Composer (73)
  70. Future (73)
  71. Attest (72)
  72. Google (72)
  73. Marketo Engage (72)
  74. Monday.com (72)
  75. Jumpcloud (72)
  76. PGIM Real Estate (71)
  77. Adobe Commerce (formerly Magento) (71)
  78. Lego Education (70)
  79. InsideTracker (69)
  80. Cox Edge (69)
  81. McKinsey & Company (68)
  82. SaneBox (67)
  83. Amazon (67)
  84. Waze (67)
  85. Noom (66)
  86. Lohika (66)
  87. Base (66)
  88. Northern Trust Institute (66)
  89. HubSpot (65)
  90. Outer (65)
  91. Hopin (65)
  92. Bubbles (65)
  93. Nielsen (64)
  94. LinearB (64)
  95. Argyle (64)
  96. Northbeam (64)
  97. Mystery Vibe (63)
  98. Greenhouse (63)
  99. StackAdapt (62)
  100. Modern Treasury (62)

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